[email protected]
Funding Team: +60 18-282 8224
General Line: +60 18-777 7000
  • English
  • SME Financing
    • Secured Financing
    • Working Capital Financing
    • Invoice Financing
    • Islamic Financing
    • Bumiputera Financing
    • SME Referral
  • P2P Investment
    • CapBay P2P
    • CapBay P2P Islamic
    • CapBay Plus
    • CapBay Assure
    • Investor Referral
  • CrediBill
  • Partner
  • Company
    • About Us
    • Career
    • News & Media
    • Blog
    • FAQ
Investor Login
Business Login
  • SME Financing
    • Secured Financing
    • Working Capital Financing
    • Invoice Financing
    • Islamic Financing
    • Bumiputera Financing
    • SME Referral
  • P2P Investment
    • CapBay P2P
    • CapBay P2P Islamic
    • CapBay Plus
    • CapBay Assure
    • Investor Referral
  • CrediBill
  • Partner
  • Company
    • About Us
    • Career
    • News & Media
    • Blog
    • FAQ
  • English
  • SME Financing
    • Secured Financing
    • Working Capital Financing
    • Invoice Financing
    • Islamic Financing
    • Bumiputera Financing
    • SME Referral
  • P2P Investment
    • CapBay P2P
    • CapBay P2P Islamic
    • CapBay Plus
    • CapBay Assure
    • Investor Referral
  • CrediBill
  • Partner
  • Company
    • About Us
    • Career
    • News & Media
    • Blog
    • FAQ
  • SME Financing
    • Secured Financing
    • Working Capital Financing
    • Invoice Financing
    • Islamic Financing
    • Bumiputera Financing
    • SME Referral
  • P2P Investment
    • CapBay P2P
    • CapBay P2P Islamic
    • CapBay Plus
    • CapBay Assure
    • Investor Referral
  • CrediBill
  • Partner
  • Company
    • About Us
    • Career
    • News & Media
    • Blog
    • FAQ
Industry InsightP2P Invest

Reasons Why P2P Financing Is Gaining Popularity Among Investors

We understand that choosing the right investment option can often be confusing. Today, we’ll highlight the key benefits of P2P financing to help you determine whether it’s a worthwhile investment.

In today’s ever-evolving financial landscape, peer-to-peer (P2P) financing has emerged as an innovative and appealing alternative investment choice. P2P financing platforms are gaining popularity among investors, offering higher returns and more reliable passive income streams compared to traditional investment options, which may not always meet investors’ expectations.

What is Peer-to-Peer Financing?

P2P financing emerged in the early 2000s as a revolutionary alternative to the limitations of traditional banking systems. This model aimed to connect borrowers directly with individual lenders, bypassing the often cumbersome and restrictive processes of banks. The decentralised approach quickly gained traction, especially after the 2008 financial crisis, as consumers sought more flexible and accessible financial solutions.

The global peer-to-peer (P2P) financing market has experienced impressive growth in recent years. Valued at approximately USD 161.25 billion in 2023, it is expected to grow at a compound annual growth rate (CAGR) of 27.6% through 2029. The rising popularity of P2P financing is largely driven by its efficiency, accessibility, and simplified processes. It is particularly favoured by small and medium-sized enterprises (SMEs) and individual borrowers who may find it difficult to secure loans through traditional banking channels.

Reasons to Invest in P2P Platforms

Simple to Begin, Simple to Manage

One of the biggest advantages of P2P financing is that the entire process can be managed online. From registering as a lender (simply click here), choosing the borrowers and loans you wish to fund, to receiving monthly repayments, everything can be done through an easy-to-use online dashboard on your computer or smartphone. This makes P2P financing an excellent option for millennials looking to grow their wealth, as it provides a convenient and accessible way to get started.

The Securities Commission (SC) introduced the P2P Framework in May 2016. By the end of December 2023, approximately RM5.96 billion (up from RM3.87 billion in 2022) in total P2P financing had been raised through 85,793 successful campaigns and 14,715 issuers.

High Returns

Since P2P financing typically involves lending to borrowers who may not qualify for traditional loans—such as individuals with lower credit scores or small businesses—lenders are offered higher interest rates to compensate for the increased risk. However, this risk is also mitigated. P2P platforms provide a diverse selection of loans across different sectors and borrower profiles, enabling investors to diversify their portfolios. This diversification helps reduce risks while still delivering attractive returns.

Asset Liquidity

Asset liquidity is a crucial factor in making investment decisions, as it indicates how easily you can convert your investments into cash.

For example, bonds are typically held for long periods, often up to 30 years. In contrast, P2P loan durations are much shorter, ranging from 3 months to 36 months. When considering the stock market, stocks are highly liquid, but there’s always the risk of having to sell them at a loss, which could mean realising losses instead of locking in profits.

Conclusion

In conclusion, asset liquidity plays a vital role in investment decisions, offering investors the flexibility to access cash when needed. While traditional investments like bonds require long-term commitments, P2P financing offers shorter loan periods, giving investors quicker access to their funds. On the other hand, while stocks provide high liquidity, the potential for selling at a loss remains a risk. Therefore, understanding liquidity and its impact on your investment strategy is essential for making informed decisions and balancing risk with potential returns.

Interested to learn more about our P2P Financing Platform?

Learn More
Invest Now

*The information provided in this article is based on the current tax laws and regulations at the time of publication. As tax laws and deadlines may change, it is advisable to consult with the Inland Revenue Board of Malaysia (LHDN) or a professional tax advisor for the most up-to-date and accurate information regarding your specific circumstances.

How a good credit rating can make or break your businessPrevHow a good credit rating can make or break your business28-04-2025
Guide to e-Invoicing in Malaysia: Everything You Need To Know05-05-2025Guide to e-Invoicing in Malaysia: Everything You Need To KnowNext
Search
Categories
  • CapBay News/Press
  • Careers
  • Case studies
  • Finance Guides
  • Industry Insight
  • P2P Invest
Recent Posts
  • How Malaysian SMEs Can Boost Cash Flow Amid Economic Uncertainty
  • How Digital Tools Are Transforming Financial Management
  • Guide to e-Invoicing in Malaysia: Everything You Need To Know
  • Reasons Why P2P Financing Is Gaining Popularity Among Investors
  • How a good credit rating can make or break your business
Recent Posts
  • How Malaysian SMEs Can Boost Cash Flow Amid Economic Uncertainty
  • How Digital Tools Are Transforming Financial Management
  • Guide to e-Invoicing in Malaysia: Everything You Need To Know
  • Reasons Why P2P Financing Is Gaining Popularity Among Investors
  • How a good credit rating can make or break your business
SME Financing, SME Financing Malaysia, Seeking sme financing, best sme loan malaysia, supply chain financing, sme loan, sme loan near me, best sme loan near me, business loan, business financing, business loan near me, best business loan, sme finance, sme business finance, sme financing scheme, financing facilities for sme, sme access to finance, sme biz property financing, sme finance companies, sme financing definition, sme financing issues, sme financing pdf, sme financing solutions, sme growth finance, sme invoice finace, sme micro financing, what is sme finance, access to sme finance, alternative finance sme, alternative sme finance, finance problem in sme business
CapBay (registered with Securities Commission Malaysia) is building the financing infrastructure of tomorrow, working with great clients and continued technological development in supply chain finance. Interested to join our team? We'd love to hear from you.
Should there be any inconsistencies or conflict between the English version and Chinese (Mandarin) version of this website, the English version shall prevail.
Terms of use | Privacy Notice | General Risk Statement
Contacts
Address: Unit 13A01, Level 13A, Tropicana Gardens Office Tower, No. 2A, Persiaran Surian, Tropicana Indah, 47810 Petaling Jaya, Selangor Darul Ehsan
Email: [email protected]
General Line: +60 18-777 7000
Newsletter



Copyright © 2025 Bay Supply Chain Technology Sdn Bhd 201701028340 (1242506-P) & Bay Smart Capital Ventures Sdn Bhd 201801018276 (1280292-W), subsidiaries of Bay Group Holdings Sdn Bhd 201601018609(1189545-D). All Rights Reserved.